Taking on a new executive leadership role can be challenging. Whether you’re new to the organization or the position, it’s important to build trusting relationships from the start. These five keys will help you engage your team and employees, and set the stage for success. For more information about leadership communication, check out my article in AMA Quarterly.
Team communication can make or break your business.
Communication is an enabler of engagement, and employee engagement is the emotional and functional commitment an employee has to his or her organization. Companies with engaged employees outperform those without by up to 202%. So… strengthening your team’s communication skills will lead to engaged employees that support a high-performance culture.
To build a strong team be clear about roles and responsibilities, play to strengths, gather the team together daily and know your priorities. For more information about leader communication and communication training, email me at tracy@on-the-same-page.com.
What is it that makes businesses succeed year after year? Top performing companies have these six things in common:
Focus on the Customer
This should be the number one priority of all businesses and organizations. You can support a “customer first” culture through communications. Customer stories that reflect the company mission or strategy are especially inspirational to employees.
Engage Employees Using Two-Way Communication
Employees receive a lot of information from their manager, function, business unit and corporate — emails, quarterly meetings, team meetings, etc. Listening is key to keep employees engaged. It’s crucial to have formal and informal ways to get feedback, through surveys, meetings or skip-level meetings. And as important as listening is, make sure you show employees that you hear them and tell them what actions were made based on their feedback.
Train Managers to Communicate Effectively
When it comes to making the connection of strategy to getting the job done each day, managers and supervisors can build alignment and deliver results with the essential everyday communication skills that make a difference.
Involve Internal Communicators in Managing Change
Change is here to stay, and to a certain extent, it is always disruptive. The key is to apply communication skills and processes to compress the transition and minimize the disruption.
Measure the Performance of Communication Programs
Goals should be tied to metrics that matter — employee engagement survey scores, the number of employees who have adopted some new system or process, or the number of times articles are read or links are opened.
Brand the Employee Experience
In our experience, an organization has one brand — to be used inside and outside of the business. Remember that often times, employees are customers, too.